ProQR

QR code platform for creating, customizing, managing, and tracking dynamic and static QR codes for marketing, business, and digital campaigns.

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About

ProQR is a QR code creation and management platform designed to help individuals, businesses, and marketing teams create professional static and dynamic QR codes from a centralized web dashboard. Users can generate QR codes for websites and links, customize their appearance with colors and logos, and export them in formats such as PNG, SVG, and PDF for use across digital and printed materials. Dynamic QR codes allow destinations to be updated after a code has already been published or printed, eliminating the need to generate and replace the original QR code.

The platform also provides scan tracking and management tools for campaigns that require more flexibility and visibility. Users can monitor QR code scans and view information such as approximate location, browser, and device type, helping them understand engagement and campaign performance. ProQR supports organizing QR codes into folders, duplicating, moving, and pausing codes, as well as managing projects through centralized workspaces and role-based access. It is designed for use cases including marketing campaigns, restaurant menus, events, business cards, product packaging, posters, social profiles, and other printed or digital materials where QR destinations may need to be managed or updated over time.

Features

Static & Dynamic QR Codes

Create static and dynamic QR codes for websites and other destinations, with dynamic codes allowing greater flexibility for managing campaigns after launch.

QR Code Customization

Personalize QR codes with visual branding, organize them into folders, duplicate existing codes, and download them in formats suitable for digital and print use.

Scan Analytics

Track dynamic QR code scans and analyze data such as device type, browser, and approximate country to better understand audience engagement and campaign performance.

Screenshots

ProQR screenshotProQR screenshotProQR screenshot

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Pros and Cons

Pros

  • Create customizable QR codes for websites, campaigns, printed materials, and other business use cases.
  • Dynamic QR codes allow destination links to be updated without reprinting the original code.
  • Scan tracking provides visibility into QR code engagement and campaign performance.
  • Centralized management makes it easier to organize and manage multiple QR codes.

Cons

  • Static QR codes cannot have their destination changed after they are generated and distributed.
  • Scan analytics and ongoing campaign management are mainly useful for dynamic QR codes, making the platform less necessary for simple one-time QR code needs.

Use Cases

Marketing TeamsDigital Marketing AgenciesRestaurants and Hospitality BusinessesEvent OrganizersRetail and E-commerce BusinessesSmall and Medium-Sized Businesses

Pricing

Free

$0free
  • Custom QR codes
  • Editable dynamic QR codes
  • Scan analytics
  • QR code downloads

Contact

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Social media

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FAQ

Businesses, marketers, agencies, restaurants, event organizers, and teams that need customizable, editable, and trackable QR codes for digital or print campaigns.
ProQR does not publicly document a broad native integrations marketplace; QR codes can link to external websites, landing pages, forms, social profiles, and other online services.
Yes, dynamic QR codes can be updated to point to a new destination without changing or reprinting the original QR code.