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Collaborator
Link-building and digital PR platform for guest posting, backlink acquisition, publisher outreach, website monetization, and SEO campaign management.
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Collaborator is a digital PR and link-building marketplace designed to help SEO specialists, agencies, marketers, PR teams, and website owners build backlinks, distribute content, and monetize websites. It connects advertisers with publishers and provides a single platform for arranging guest posts, press releases, permanent backlinks, and other content placements.
The platform includes a large catalog of more than 45,000 websites across different countries and industries. Users can search for relevant publishers using more than 40 filtering parameters, including niche, country, price, traffic, and SEO metrics. Collaborator also provides website data directly in the marketplace, including traffic information and third-party SEO metrics, helping users evaluate potential placements without switching between multiple tools.
Collaborator also includes tools that simplify link-building workflows. Users can upload competitor backlinks and check which referring websites are available in the marketplace, save lists of potential placements, and use Search Agent to receive notifications when new websites matching selected criteria are added. Advertisers can submit their own articles or order content when publishers provide copywriting services, communicate directly with website owners, and manage publication deals through the platform.
For agencies and larger SEO teams, Collaborator offers a Team Account that brings projects, employees, clients, budgets, and deals into one workspace. Agencies can assign access to specific projects, manage client accounts and balances, track activity, and generate branded reports. Website owners can also use Collaborator as a monetization platform by adding their websites to the marketplace and accepting paid guest-posting and content-placement orders.
Collaborator was launched in 2017 and has since expanded into an international digital PR and link-building marketplace. The platform is mainly focused on SEO professionals, link builders, agencies, marketers, and publishers that want to manage content placements and backlink acquisition at scale.
Features
Link-building campaigns
Manage guest posts, backlink placements, content publishing, and outreach in one platform.
Team management
Organize projects, assign access, manage budgets, track activity, and create reports for clients.
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Pros and Cons
Pros
- Large marketplace of websites across multiple niches and countries
- Advanced filters for traffic, pricing, geography, and SEO metrics
- Built-in workflow for guest posts and backlink placements
- Suitable for agencies and teams managing multiple projects
- Website owners can monetize their sites through sponsored placements
Cons
- Placement quality and pricing vary between publishers
- Strong results still depend on careful website selection
- Some niches or countries may have fewer suitable publishers
- Costs can increase quickly for large-scale link-building campaigns
Use Cases
Integrations
Pricing
Pay-as-you-go
Variesper placement- Guest posts
- Backlink placements
- Publisher marketplace
- SEO metrics and filters
Agency Account
2.5%agency commission- Team accounts
- Project management
- Client budgets
- Branded reports
- Dedicated support
FAQ
SEO agencies, link builders, digital PR teams, marketers, and publishers that manage guest posts, backlinks, and content placements.
Advertisers choose websites from the marketplace, create placement orders, submit or order content, and manage publication through the platform.
Yes, the platform is designed for guest post placements, sponsored articles, backlinks, and digital PR campaigns.
Yes, publishers can add eligible websites to the marketplace and receive paid content placement and guest post orders.
Yes, agencies and teams can manage multiple projects, users, client budgets, orders, and reports from one workspace.